EU packaging rules that work – Making the Single Market and sustainability go hand in hand

The success of the Packaging and Packaging Waste Regulation (PPWR) will be measured against its ability to create a workable legislative framework. This means delivering an ambitious yet viable EU packaging law, which sets the direction of travel for packaging manufacturers and users to achieve Europe’s sustainability goals while preserving packaging’s key role in protecting consumers, products and the viability of Europe’s supply chains.

The first step is ensuring that the environmental objectives of the PPWR are balanced with the principles of a unified European market, in which packaging and packaged goods can move freely across EU borders. Only with a stronger, more effective Single Market can Europe hope to capture the levels of innovation and investment needed to take the lead in sustainable packaging developed at scale.

PPWR must uphold Single Market principles, not undermine them. We urgently need one Circular Economy in Europe.

Ahead of the Environment Council next Monday, 18th December 2023,  the CEC and other 100+ associations urge the EU Member States to preserve the EU single market from the risk of fragmentation while adopting the General Approach on the Packaging and Packaging Waste Regulation (PPWR).

Read the joint industrial statement: HERE